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Welcome to Main Street Roanoke Rapids, NC

Come Downtown and Stay a While

As the vibrant economic hub of Roanoke Valley, this is the place to live, work, and play. Improving economic management, strengthening public participation and making downtown a fun place to visit are as critical to Main Street's future as recruiting new businesses, rehabilitating buildings and expanding events.

The Main Street Program is administered through the North Carolina Department of Commerce. The NC Department of Commerce's Four-Point Approach to the Main Street Program offers a comprehensive commercial district revitalization strategy that has been successful in towns and cities nationwide. The following four elements create a well-balanced program:

Organization, Promotion, Design, Economic Vitality

The Alt Tag

The water feature at the 1026 Roanoke Avenue urban green space has been installed and the city’s public works department is working on tweaks to the system which allows the water to fall down metal screening and into a tank.

This will not be the only work done on the water feature as a sculpture will be made to accompany it, Main Street Development Director Christina Caudle said today.

Main Street Roanoke Rapids was awarded a $2,000 grant from the Halifax County Arts Council to cover the artist fee.

Chris Fromal was selected to do the sculpture which will fit in with the theme of the open space — the river, rail and textiles.

Caudle said metal from the rails and textile mills will be used for the sculpture. Fromal is expected to be brought in on the project next week. It is expected the sculpture will be in abstract form.

“It’s really cool,” Caudle said upon seeing the water feature in action.

Caudle has already seen people making use of the open space since it opened in conjunction with Arts on the Avenue in May. “I’ve seen photographers doing senior portraits, I’ve seen citizens utilizing the parking in the back and civic organizations using it for presentations. There have been several people interested in using it for events this fall. The project has exceeded our expectations. It’s a great space in the heart of the historic district.”

Caudle has tentatively scheduled an appreciation event at the space on September 27 in which the partners who helped bring it to fruition will be honored. It is expected the event will be held at 5 p.m. and more details will be forthcoming.

The water feature was born from a conversation of how to make the open space better as well as a way to drown out traffic noises.

Roanoke Rapids Public Works Director Larry Chalker said planning and design of the water feature began around three months ago when employees built a prototype out of scrap.

Once the prototype was deemed right, construction of the feature began. “We have the best employees and I’m proud of that,” Chalker said.

The water feature will eventually be backlit to make a color splash of the water.

Public works has left its fingerprints on much of the work which led to the completion of the space. “We’re very proud to be a part of it,” Chalker said. “Our sweat is all over the place. It’s beautiful. It’s come together.”

Said Caudle: “This is a textbook example of why it was so important that we create a public-private partnership.”

 

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Main Street America™ has been helping revitalize older and historic commercial districts for more than 35 years. Today it is a network of more than 1,600 neighborhoods and communities, rural and urban, who share both a commitment to place and to building stronger communities through preservation-based economic development. Main Street America is a program of the nonprofit National Main Street Center, a subsidiary of the National Trust for Historic Preservation.

Roanoke Rapids is a North Carolina Main Street community, designated by the N.C. Department of Commerce Main Street & Rural Planning Center.  Main Street Roanoke Rapids is charged with administering the program at the local level and building public-private partnerships to spur economic development that achieves measurable results such as investment, business growth, and job creation.